Why in news? Union Minister of Textile, Commerce & Industry, Consumer Affairs and Food & Public Distribution launched website of Kasturi Cotton Bharat.

Highlights:

• It is a joint initiative by the Ministry of Textiles, the Cotton Corporation of India, Trade Bodies & Industry

Objective

• To provide a digital platform for necessary information and updates on this initiatives
• Highlights the registration process for ginners to produce Kasturi Cotton Bharat Brand.
• Work on the principle of self-regulation by owning complete responsibility of Branding, Traceability and Certification of Indian Cotton to enhance its’ competitiveness in the global market.