One district one product (karnataka)
One District One Product (ODOP) is an initiative which is seen as a transformational step forward towards realizing the true potential of a district, fueling economic growth and generating employment and rural entrepreneurship, taking us to the goal of AtmaNirbhar Bharat.
- One District One Product (ODOP) initiative is operationally merged with the ‘Districts as Export Hub’ initiative being implemented by DGFT, Department of Commerce, with Department for Promotion of Industry and Internal Trade (DPIIT) as a major stakeholder.
- The Department of Commerce through DGFT is engaging with State and Central government agencies to promote the initiative of One District One Product.
- The objective is to convert each District of the country into an Export Hub by identifying products with export potential in the District, addressing bottlenecks for exporting these products, supporting local exporters/manufacturers to scale up manufacturing, and find potential buyers outside India with the aim of promoting exports, promoting manufacturing & services industry in the District and generate employment in the District.
- Under the initial phase of the ODOP programme, 106 Products have been identified from 103 districts across 27 States.
- The States would identify the food product for a district, keeping in perspective the focus of the scheme on perishables.
- A baseline study would be carried out by the State Government. The ODOP product could be a perishable Agri produce, cereal-based product, or a food product widely produced in a district and their allied sectors.
- An illustrative list of such products includes mango, potato, litchi, tomato, tapioca, kinnu, bhujia, petha, papad, pickle, millet-based products, fisheries, poultry, meat as well as animal feed among others.
- Besides, certain other traditional and innovative products including waste to wealth products could be supported under the Scheme. For example, honey, minor forest products in tribal areas, traditional Indian herbal edible items like turmeric, amla, haldi, etc.
- Support to groups processing other products in such districts would only be for those already processing those products and with adequate technical, financial, and entrepreneurial strength. New units, whether for individuals or groups, would only be supported for ODOP products.
- Support for common infrastructure and marketing & branding would only be for ODOP products. In case of support for marketing & branding at the State or regional level, the same products of districts not having that product as ODOP could also be included.